![]() ![]() BBA programs expose students to a range of core subjects and generally allow students to specialize in a specific business-related academic discipline or disciplines. The degree is designed to give a broad knowledge of the functional aspects of a company and their interconnection, while also allowing specialization in a particular business-related academic discipline. Public sector and government administration managementīachelor of Business Administration ( BBA) is a bachelor's degree in business administration awarded by colleges and universities after completion of four years and typically 120 credits of undergraduate study in the fundamentals of business administration, usually including advanced courses in business analytics, business communication, corporate finance, financial accounting, macroeconomics, management, management accounting, marketing, microeconomics, strategic management, supply chain management, and other key academic subjects associated with the academic discipline of business management. ![]() ![]() Industrial and organizational psychology.For other uses, see BBA (disambiguation). ![]()
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